Companies often desire for a product or service to be ‘intuitive to use’ or incorporate ‘intuitive design’ but what does this mean in reality and does intuitive design actually exist?
Coca-Cola’s recipe is one of the best kept trade secrets in the world. Developed by a pharmacist, it has been closely guarded and known to only a few privileged employees for more than 100 years. Coca-Cola built a successful global brand on it, and competitors have fiercely hunted it.
It’s only a matter of time until competitors catch up to what you’re doing and your product is either imitated or, even worse, made irrelevant.
In this blog, Peter Debenham gives his opinion on the future of the meat industry, and its disruptive lab-grown developments!
People often see idea creation as the most important aspect of innovation. We hear people lament, “if only I had the big idea…”. Well, I’m not sure that mindset fits with my experience.
At Ignite Exponential, we want to see businesses move away from standard recruitment and towards a more productive way of scaling up their teams – thinking human. Hard skills are of course necessary but are taught abilities.
Imagine this front page heading in your newspaper tomorrow morning: “Electric car sales reach 25%: All urban fuel stations stop selling petrol/diesel and most urban repair garages go bankrupt”.
Peter Debenham, shares his predictions for how certain technologies will shape our economic and social environment in the future.
So next time you are creating an innovation partnership, try a physio’s approach! How do you approach your pain points? Does your approach to innovation only address the immediate surface symptoms or the long-term company immune system to changing market trends and challenges? Either way, I’d love to hear your experiences!.
Innovation and design are tied to each other close than many people would first think – design is no longer purely an activity orientated around an object.